Fenniri Asmaa

Fenniri Asmaa

Digital Transformation Director at Salafin Group

About Me

Since 2017, Asmaâ Fenniri is in charge of the digital transformation of Salafin with business and cultural digitalization challenges. Before joining Salafin, Asmaâ had a 100% digital career. After 5 years at Royal Air Maroc in charge of e-commerce, she joined INWI in 2008 as e-marketing manager and then took charge of digital management in 2014 including Digital and Innovation at the operator.